Last updated: 24 October 2025
At Aesthetic Midwife Clinic, we are committed to protecting your privacy and handling your personal information with care, transparency, and in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Aesthetic Midwife Clinic (“we”, “us”, “our”) provides advanced aesthetic and wellness treatments in London and Luton, United Kingdom.
If you have any questions about this Privacy Policy, please contact us:
- Telephone: +44 1582 342972
- Email: info@aestheticmidwife.co.uk
- Address: 13a King St, London-Luton LU1 2DW, United Kingdom.
We act as the Data Controller for the personal information we collect and process.
2. Information We Collect
We may collect and process the following types of personal information:
- Identity Data: your name, date of birth, gender.
- Contact Data: phone number, email address, postal address.
- Transaction Data: payments, billing details, and appointment history.
- Marketing Preferences: your choices about receiving marketing and updates.
- Technical Data: IP address, browser type, operating system, and website usage information.
- Health Data: medical history, treatment notes, photos and other relevant clinical information.
3. How We Use Your Information
We use your personal data for the following purposes:
- To improve our website and services.
- To process payments and issue invoices.
- To comply with medical and legal obligations.
- To provide consultations, treatments, and aftercare.
- To manage appointments and communicate with you about your care.
- To send updates, promotions, or newsletters (if you have consented).
4. Legal Basis for Processing
We process your personal data under one or more of the following lawful bases:
- Consent – when you opt-in to marketing communications.
- Legal Obligation – to comply with UK law, such as medical record-keeping.
- Contract – where processing is necessary to deliver treatments and services.
- Legitimate Interests – to manage business operations and improve our services.
5. Sharing Your Information
We do not sell your data.
We may share your information with:
- Medical professionals working within the clinic.
- Regulators, insurers, or legal authorities, if required by law.
- Third-party providers (e.g. booking systems, payment processors, secure email services).
All third parties are required to respect the security of your personal data.
6. Data Retention
We will only keep your personal data for as long as necessary:
- Marketing data: until you withdraw consent.
- Financial records: 7 years for tax and legal purposes.
- Medical records: typically 8 years from the date of your last treatment.
When data is no longer required, it will be securely deleted or anonymised.
7. Your Rights
Under UK GDPR, you have the right to:
- Access the personal data we hold about you.
- Request correction of inaccurate information.
- Request transfer of your data (data portability).
- Request erasure of your personal data (where lawful).
- Restrict or object to processing in certain circumstances.
- Withdraw consent at any time, where consent is the basis of processing.
To exercise your rights, please contact us at info@aestheticmidwife.co.uk.
8. Security of Your Data
We implement appropriate technical and organisational measures to protect your personal information, including secure storage, access controls, and staff training.
9. Cookies and Website Data
Our website uses cookies and similar technologies to improve user experience, analyse site traffic, and support marketing.
For full details, please see our Cookies Policy.
10. Changes to This Policy
We may update this Privacy Policy from time to time. The latest version will always be available on this page.
11. Complaints
If you are concerned about how your data is handled:
- Contact us first: info@aestheticmidwife.co.uk
Aesthetic Midwife Clinic
Protecting your privacy, confidentiality, and trust.